https://www.bbc.co.uk/news/business-68600346
As a motorcyclist of over 20yrs I am beyond furious at the complete and utter disregard and lack of respect shown in this ad. I have to ask, where the Marketing/advertising dept. at JDS drunk or on drugs when they created then approved this. How was it possible that at no point, was in a shred of common sense applied..?
It’s bad enough that they have portrayed and painted all young riders, a law breaking scumbags. But how exactly did they magically think that trainers and tracksuits were somehow now safety equipment of any kind???. But this isnt the first time JDS has portrayed young people as irresponsible and having no respect for other people or their enviroment.
I know JDS aren’t exactly highbrow, appealing to the lowest common denominator. But seriously, what the actual F.
Complete and utter imbeciles.
As a motorcyclist of over 20yrs I am beyond furious at the complete and utter disregard and lack of respect shown in this ad. I have to ask, where the Marketing/advertising dept. at JDS drunk or on drugs when they created then approved this. How was it possible that at no point, was in a shred of common sense applied..?
It’s bad enough that they have portrayed and painted all young riders, a law breaking scumbags. But how exactly did they magically think that trainers and tracksuits were somehow now safety equipment of any kind???. But this isnt the first time JDS has portrayed young people as irresponsible and having no respect for other people or their enviroment.
I know JDS aren’t exactly highbrow, appealing to the lowest common denominator. But seriously, what the actual F.
Complete and utter imbeciles.
