“Needs a track record”. Exactly. I remember, a good few years ago, a racer, an Arai fan, receiving a paid sponsorship to wear a little known make that no other racers were wearing. Having no knowledge of how it would perform, and not wanting to be a celebrity guinea pig, he logoed an Arai with the other brands signature logo. He felt safe and the sponsor got their tv exposure. Only problem would have been anyone wanting to buy that model of helmet, which obviously didn’t exist. Personal recommendation tends to go a long way with me.